The article focuses on the **30% and 70% rules in real estate**, which are essential guidelines for evaluating investment properties. It addresses the search intent of real estate investors—both beginners and experienced individuals—who are looking to understand these rules to make informed investment decisions. The content provides a clear explanation of how these rules function, detailing how the 30% rule pertains to the maximum allowable expenses and the 70% rule relates to the maximum purchase price based on the property’s after-repair value. This information is valuable for webmasters seeking to attract an audience interested in real estate investing, as it offers practical insights that can help readers enhance their investment strategies and minimize risks.